Marketing That Moves The Needle 

Built for people doing work.
Root Company exists to make honest, effective marketing more accessible to the people building things that matter.

Rooted in People. Built for Impact.

Root Company started with a simple but powerful idea: marketing shouldn’t feel manipulative, confusing, or out of reach. After working in the industry and seeing how often clients were overpromised and under-served—or sold things they didn’t actually need—we knew there had to be a better way.

Founded by Patricia Pompeo, Root Company was built to be something different—an agency that values relationships over revenue, clarity over jargon, and real results over vanity metrics. With over 10 years of experience in both creative and strategic growth roles, she brings a balanced perspective to every project. Root exists for the small teams, the mission-driven businesses, and the doers who want smart support and honest guidance from a partner they can trust.

Root Company is our way of proving that marketing can be transparent, collaborative, and—dare we say—enjoyable. Because we believe the best work comes from doing good work, with good people.

Curious What Could Work Better?

Whether you’re ready to refresh your site, launch your first ad campaign, or just need a second set of eyes—we’re here to help. Book a free 60-minute strategy call and let’s see what’s possible.
Let's Talk Strategy